Team

Mehdi Qerim

Mehdi Qerim

Managing Director

A true believer in strong client partnerships.

With experience and expertise across all facets of business, Yoke’s Managing Director, Mehdi, creates opportunities where others see barriers. While Mehdi is a big picture thinker, the details also matter.

His undeniable track record in building businesses and successful outcomes is evident in his market knowledge, unique insights and thorough understanding of different industries.

Mehdi’s keen eye for great design has seen his interest in art, interiors and architecture grow into a true passion.

David Evans

David Evans

General Manager

A natural storyteller, listener and influencer.

With a passion for brand-led, technology-driven solutions, David is an ambitious creative facilitator and strategic communications pro. A healthy obsession with great creative and design has seen David manage a design studio in New York, and head up in-house strategic design services at Johnson & Johnson.

His experience across corporate, consumer, FMCG and innovation categories, make him an invaluable piece of the puzzle when working through bold business objectives and defining briefs that focus on the big-picture.

David is also the proud owner of two French Bulldogs. We constantly expect unsolicited photos of them. 

Ryan Nadzielski

Ryan Nadzielski

Creative Director

A culture vulture obsessed with finding different ways to tackle problems.

Having been a Creative in both global and independent agencies, and in-house client side creative teams, Yoke’s Creative Director, Ryan, has produced integrated campaigns for brands across education, insurance, real estate, government, FMCG, not-for-profit and retail.

He thrives on crafting ideas that come from meaningful insights – work that a range of different audiences can relate to.

Dedicated to trying as many things as possible, Ryan’s work history reads more like a ‘career rap sheet’, resulting in a deep understanding of different audiences and their motivations.

Marah Houlihan

Marah Houlihan

Key Account Director

A natural multitasker of multiple multiples.

Having worked at both global and independent agencies, Marah is well versed in managing and delivering client service excellence specialising in digital channels for FMCG brands.

She thrives when tackling challenges and working within dynamic, fast-paced environments whilst driving and developing a team.
Marah prides herself on being end-goal focussed and approaching all aspects of the work at hand with confidence, passion and resolution.

Eugene Ballao

Eugene Ballao

Finance Manager

When it comes to the numbers, it all adds up to Eugene.

Managing the money and dealing with the digits at Yoke HQ is our invaluable finance manager, Eugene. Raised on a sugar cane farm in Ayr, North Queensland, if you’re looking for this keen sportsman outside of work hours then you’d be best trying the golf course or the soccer pitch. A family man with love for social gatherings, Eugene brings that all-important financial know-how to the business – as well as regular deliveries of delicious homemade dried mango slices.

Stefanie Urso

Stefanie Urso

Office Manager

A master organiser, born with a clipboard in her hand.

When it comes to manning the helm of the good ship Yoke, our Office Manager Stefanie is more than up to the task. After studying Communication Design in her native Melbourne, Stef kicked off her career in professional organisation, skilling up on everything you need to know when keeping a business running smooth and looking sharp. Away from the front desk, Stef can be found sourcing the best of Melbourne’s brunch time spots.

Michelle Burgess

Michelle Burgess

Senior Producer

Master of lists, manager of multitudes.

As Yoke’s Senior Producer, Michelle has a penchant for critical thinking and problem solving. A tertiary education spanning both Design and Business underpins her logical and intelligent approach to creative process and project management. Perpetually on the lookout for innovative and efficient work practices, Michelle ensures Yoke is always running full steam ahead. Off the clock, she can be found dabbling in portrait illustration while enthralled in a UX, design or literature based podcast.