Team

A true believer in strong client partnerships.

With experience and expertise across all facets of business, Yoke’s Managing Director, Mehdi, creates opportunities where others see barriers. While Mehdi is a big picture thinker, the details also matter.

His undeniable track record in building businesses and successful outcomes is evident in his market knowledge, unique insights and thorough understanding of different industries.

Mehdi’s keen eye for great design has seen his interest in art, interiors and architecture grow into a true passion.

A natural storyteller, listener and influencer.

With a passion for brand-led, technology-driven solutions, David is an ambitious creative facilitator and strategic communications pro. A healthy obsession with great creative and design has seen David manage a design studio in New York, and head up in-house strategic design services at Johnson & Johnson.

His experience across corporate, consumer, FMCG and innovation categories, make him an invaluable piece of the puzzle when working through bold business objectives and defining briefs that focus on the big-picture.

David is also the proud owner of two French Bulldogs. We constantly expect unsolicited photos of them.

A culture vulture obsessed with finding different ways to tackle problems.

Having been a Creative in both global and independent agencies, and in-house client side creative teams, Yoke’s Creative Director, Ryan, has produced integrated campaigns for brands across education, insurance, real estate, government, FMCG, not-for-profit and retail.

He thrives on crafting ideas that come from meaningful insights – work that a range of different audiences can relate to.

Dedicated to trying as many things as possible, Ryan’s work history reads more like a ‘career rap sheet’, resulting in a deep understanding of different audiences and their motivations.