With experience and expertise across all facets of business, Yoke’s Managing Director, Mehdi, creates opportunities where others see barriers. While Mehdi is a big picture thinker, the details also matter.

His undeniable track record in building businesses and successful outcomes is evident in his market knowledge, unique insights and thorough understanding of different industries.

Mehdi’s keen eye for great design has seen his interest in art, interiors and architecture grow into a true passion.

Having worked at both global and independent agencies, Yoke’s General Manager Marah is well versed in managing and delivering client service excellence across brand, traditional and digital projects, specialising in the FMCG category.

She thrives when tackling challenges and working within dynamic, fast-paced environments whilst driving and developing a team.
Marah prides herself on being end-goal focussed and approaching all aspects of the work at hand with confidence, passion and resolution.

When it comes to firing on all cylinders, Yoke’s Head of Client Services Holly wields a wide-ranging arsenal. With vast experience managing marketing activity for brands such as Coca-Cola, Museums Victoria, Carlton & United Breweries and Virgin Media, she excels in delivering successful, fast paced and high pressure projects. Highly strategic, extremely knowledgeable and with a passion for creativity and design, her positive approach to work and life make her valuable member of any project team.

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Raised on the road up and down Australia’s east coast, Matt originally studied design and visual art before swapping layers of colour for lines of code and moving into the world of web development. With a foot in both camps, he knows what it takes to deliver pixel perfect working websites that look and feel the business. A musician and a sound engineer, Matt keeps his pick sharp and his talents in tone by playing in a few local bands

Passionate about meaningful insights and powered by strategic thinking, Yoke’s Head of Digital Strategy, Marania has worked with leading national and global clients across market research, digital marketing, media and content.

Throughout her pursuit for actionable insights, she has worked on international brands including Suncorp Group, Domino’s, AccorHotels group, and government departments.

Marania loves to offset her immersion in the digital world with all things outdoors wellness and active, be it meditation, camping, or climbing.

Managing the money and dealing with the digits at Yoke HQ is our invaluable finance manager, Eugene. Raised on a sugar cane farm in Ayr, North Queensland, if you’re looking for this keen sportsman outside of work hours then you’d be best trying the golf course or the soccer pitch. A family man with love for social gatherings, Eugene brings that all-important financial know-how to the business – as well as regular deliveries of delicious homemade dried mango slices.

When it comes to manning the helm of the good ship Yoke, our Office Manager Stefanie is more than up to the task. After studying Communication Design in her native Melbourne, Stef kicked off her career in professional organisation, skilling up on everything you need to know when keeping a business running smooth and looking sharp. Away from the front desk, Stef can be found sourcing the best of Melbourne’s brunch time spots.

As Yoke’s Senior Producer, Michelle has a penchant for critical thinking and problem solving. A tertiary education spanning both Design and Business underpins her logical and intelligent approach to creative process and project management. Perpetually on the lookout for innovative and efficient work practices, Michelle ensures Yoke is always running full steam ahead. Off the clock, she can be found dabbling in portrait illustration while enthralled in a UX, design or literature based podcast.